“Radical change often comes about in trying to solve a simple problem. Our original goal was to improve endurance race times by designing a shoe to go downhill faster. In doing so, we inadvertently reinvented the running shoe.”
- HOKA ONE ONE® Co-Founders Jean-Luc Diard and Nicolas Mermoud
“Radical change often comes about in trying to solve a simple problem. Our original goal was to improve endurance race times by designing a shoe to go downhill faster. In doing so, we inadvertently reinvented the running shoe.”
“Radical change often comes about in trying to solve a simple problem. Our original goal was to improve endurance race times by designing a shoe to go downhill faster. In doing so, we inadvertently reinvented the running shoe.”
“Radical change often comes about in trying to solve a simple problem. Our original goal was to improve endurance race times by designing a shoe to go downhill faster. In doing so, we inadvertently reinvented the running shoe.”
- HOKA ONE ONE® Co-Founders Jean-Luc Diard and Nicolas Mermoud
Watch "The Rundown" and see how HOKA became, well, HOKA. Meet the founders and see how trying to solve a problem led to the creation of the brand you know and love.
Watch "The Rundown" and see how HOKA became, well, HOKA. Meet the founders and see how trying to solve a problem led to the creation of the brand you know and love.